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By Jeff Mosqueda
Throughout the 1995 holiday season, Apple is currently running a television commercial called "Wake-up". The commercial depicts a boy named Tommy waking up to a computer alarm clock that he has created on his Macintosh. The commercial shows a talking head that says "Wake-up Tommy," cartoon characters, a clip of his mother coming up the stairs saying "Tommy, your oatmeal is getting cold," a gangster, a marching band playing, and finally Tommy crashing cymbals on the screen. You will need an AV-equipped Macintosh computer. The following steps can be used as a guide for making a similar alarm clock at home:
Opening Screen
- The opening screen of the clock can be created in a graphics program, such as Adobe Illustrator, PhotoShop, or ClarisWorks.
Opening Animation
- The starting visual of the alarm clock animated sequence is made of three scanned images:
- the picture frame
- the city scape
- the head
- To create the animation, you need to place the images into a multimedia program. MacroMedia Director, or Apple Media Tool can be used to do this step.
- To create the sounds, you need a sound program such as Sound Edit Pro, or you can use the Sound control panel to create a new sound. Sounds can be saved as AIFF, SND resource, or QuickTime Audio files.
- Combine the sound you created with the animation.
The Animated Purple Blob and Cowboy

- The purple blob and the cowboy cartoons are sample materials recorded from a VCR and saved as QuickTime movies. You can use any material you want, just make sure you end up with two separate QuickTime movies.
- Materials recorded from television shows are copyrighted, it is illegal to redistribute material covered by a copyright.
- To edit the two QuickTime movies and add dissolves and transitions, you need a multimedia application such as Adobe Premier or Avid VideoShop.
The Mom Alert

- The "Mom Alert" sequence is also a quicktime movie. You need to use a multimedia application such as Adobe Premier or Avid VideoShop to edit the QuickTime movies and add titles.
- Tommy and his mom were recorded on a standard camcorder, and placed into a QuickTime movie. You need to use a multimedia application such as Adobe Premier or Avid VideoShop to create a QuickTime movie.
- The resulting QuickTime movies were edited together with a "push to right" transition and title overlay using a multimedia application such as Adobe Premier or Avid VideoShop.
Gangster Image
- The Gangster image was scanned and edited in the same way as the talking head. Use the same techniques you used in the first sequence.
Tommy with the Cymbals
- The last shot of Tommy with the cymbals was a QuickTime movie created using a camcorder. You need to use the same software and techniques you used previously to create a QuickTime movie.
- To record the music, follow the same procedure you used previously to record the sounds. Once the music is recorded you need to use a multimedia program such as Adobe Premier or Avid VideoShop and merge it with the cymbal video.
Putting It All Together
- Once all the sequences were made, you need to make a single continuous QuickTime movie. Once again, you need to use a multimedia program such as Adobe Premier or Avid VideoShop to do this.
- Berkeley Systems screen saver program After Dark can be used to trigger playback of the QuickTime movie file at any specified time.
- The clock PICT file can be played back and used as the actual screen saver.


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